专业英语Day173丨目的治理≠寻找正确的目的

作者:AYX爱游戏体育发布时间:2021-10-21 05:50

本文摘要:Chapter 7第七章The Objective of a Business企业的目的Most of todays lively discussion of management by objectives is concerned with the search for the one right objective. 今天,绝大多数关于目的治理的讨论都谈到寻找一个正确的目的。

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Chapter 7第七章The Objective of a Business企业的目的Most of today's lively discussion of management by objectives is concerned with the search for the one right objective. 今天,绝大多数关于目的治理的讨论都谈到寻找一个正确的目的。This search is not only likely to be as unproductive as the quest for the philosopher's stone; it is certain to do harm and to misdirect. 可是这种做法不光会像寻找点金石一样徒劳无功,而且一定有害无益,误导偏向。To emphasize only profit, for instance, misdirects managers to the point where they may endanger the survival of the business. 例如,一味强调利润,会严重误导治理者,甚至可能危害到企业的生存。

To obtain profit today they tend to undermine the future. 以至于为了今天的赢利而破坏了企业的未来。They may push the most easily saleable product lines and slight those that are the market of tomorrow. 治理者可能因此拼命扩张现在销路最好的产物线,忽视了市场的明日之星。They tend to short-change research, promotion and the other postponable investments.缩减其研发经费、广告支出和其他的投资。

REFERENCE:lively 生动的,真实的discussion 讨论management by objectives 目的治理be concerned with 谈到,涉及,关于search 寻找right objective 正确的目的likely 像,可能的unproductive 徒劳无功的quest for 寻找philosopher's stone 点金石,邪术石certain 一定,肯定do harm 有害misdirect 误导emphasize 强调profit 利润for instance 例如manager 治理者endanger 危害survival of the business 企业的生存obtain profit 赢利tend 倾向,往往会undermine the future 破坏未来push 推出saleable product lines 销路好的产物线slight 忽视market 市场short-change 缩减,缺斤少两,少找钱research 研发promotion 广告支出,推广postponable 可延期的investment 投资本文内容泉源参考书籍《治理的实践》The Practice of ManagementPeter F. Drucker* 本书为第一部从实际执行层面立论的治理学书籍,第一部兼顾治理现有企业和创新未来企业的著作。


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